Join us at Fruit Focus on Stand 376 where we will be demonstrating the latest in smart sensing technology. We have partnered with the Dutch company 30MHz B.V. to offer modular, scalable and user-friendly smart sensing products to the UK horticulture sector for the first time.

The innovative 30MHz technology comprises a network of wireless sensors and an analytical platform which will give growers real-time insights on their crops and environment. Having this technology in place will help horticultural businesses to identify opportunities where they can improve processes, eliminate inefficiencies and increase yield.

Fargro is the first distributor of the 30MHz products to the UK horticulture sector, making smart sensing technology accessible to growers of all sizes. The technology is quick and easy to set up - sensors arrive pre-configured and ready to deploy out of the box, and analytics are available immediately.

The smart technology provides a flexible solution which allows growers to choose the right combination of sensors for their business needs and can be scaled as needed by linking existing sensors with new combinations of sensors when required. The technology has the added convenience of delivering analytics, alerts and visualisations in real-time straight to a smartphone, tablet or desktop.

The 30MHz sensors, connectivity and platform have been developed and tested with leading growers and horticultural research organizations, including Wageningen University and Proeftuin Zwaagdijk and are made specifically for the needs of modern horticulture. Sensors are designed not only for accuracy, flawless connectivity and remote placement, but the devices are built to withstand the varied conditions of a growing environment - for example high levels of humidity, broad range of temperatures and extreme light intensities.

30MHz is already making a difference for UK growers.

'Having greater insight into what the plant is doing with 30MHz smart sensing tech is really useful and helps us focus on improving quality and reducing disease risk. We see the impact of capturing metrics that we previously didn't have. It's extremely easy to use, especially the ability to decide on how we visualise our data with various graphics, giving us the control to explore what we're measuring in different directions. We've just started with Klimlink as well, so we can now pull data from external sources into one central place and see the interactions. It's very interesting insight and has had an impact on our crop management team, helping them focus on optimising output and growth while minimising input' Jonathan Zwinkels, Madestein UK Limited.