The industry's premier fruit event
Vines to Wines

Fruit Focus is the leading technical event for the fruit industry, taking place at the East Malling Research Centre, Kent.

Attracting an increasing number of visitors year on year, Fruit Focus brings together more than 1,200 growers and industry professionals with over 120 leading suppliers. Fruit Focus showcases all aspects of pre-harvest technology, agronomy, machinery and equipment, business information and post-harvest technology through to delivery to the retailer.

Fruit Focus provides a unique opportunity to update on the latest technologies and industry developments, exchange views and network with fellow producers. As well as soft and orchard fruit, vines also feature at Fruit Focus.

Fruit Focus 2015 will take place on Wednesday 22nd July.  Tickets are now available.

UK Grower Awards

Bumper fruit award categories to launch at Fruit Focus

The UK Grower Awards are on Horticulture Week's stand at this year's Fruit Focus show. To hear about the launch of a bumper package of award categories giving UK fruit specialists even more opportunities to demonstrate their achievements to key customers and peers. Read more 

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New for 2015

Mack, the specialist fruit supplier to multiple retailers, returns as Fruit Focus principal sponsor for the fifth consecutive year.

Managing director Nigel Trood says:

There’s so much packed into one great day at Fruit Focus; it’s a fantastic opportunity to take a look around all the exciting innovations in British fruit, to spot opportunities and to develop networks.
The show has grown steadily without losing what’s at its core, and it’s a pleasure for the people at Mack to attend an event that really is at the heart of our industry. We very much look forward to seeing you there.


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